Fundamentos de marketing [Recurso electrónico]
by Stanton, William J.
[ Disco óptico ] Additional authors: Etzel, Michael J.
|
Walker, Bruce J.
|
Carranza Garza, Adriana
--
rev.
|
Mares Chacón, Jésus
--
ed.
|
Ortíz Staines, Manuel
--
tr.
Edition statement:14a. ed.
Published by :
McGraw-Hill Interamericana,
(Mèxico : )
Physical details: 1 CD-Rom. il. ;
ISBN: 9701062019; 9789701062019.
Subject(s):
MERCADOS
|
ADMINISTRACIÓN DE MERCADEO
|
MERCADEO
|
ADMINISTRACIÓN DE VENTAS
Year: 2007
Item type:
Disco óptico
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| Location | Call number | Copy | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Biblioteca Central | Cd Rom 658. 8 / S 7921 (Browse shelf) | 1 | Available | MD00964 | ||
| Biblioteca Central | Cd Rom 658. 8 / S 7921 (Browse shelf) | 2 | Available | MD00992 |
Total holds: 0
Browsing Biblioteca Central Shelves Close shelf browser
| Cd Rom 658. 788 / M 4498 2013Transporte, operadores, redes [Recurso Electrónico] / | CD ROM 658. 8 / F 5291Mercadotecnia [Recurso electrónico] | Cd Rom 658. 8 / S 7921Fundamentos de marketing [Recurso electrónico] | Cd Rom 658. 8 / S 7921Fundamentos de marketing [Recurso electrónico] | CD ROM 658. 81 / J 721Administración de ventas [Recurso electrónico] | Cd Rom 658. 83 / F 5291Mercadotecnia [Recurso Electrónico] |
Glosario : p. 715-729.
Incluye bibliografías e índice.
Título original : Marketing.
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