International Marketing (Record no. 4634)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01046nam a2200265Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150416s9999 xx 000 0 und d |
| 082 ## - Número de Clasificación Decimal Dewey | |
| Número de Clasificación Decimal Dewey | 658. 8 / O 5892 |
| 100 ## - Autor Personal | |
| Nombre Personal | Onkvisit, Sak |
| 245 ## - Título | |
| Título | International Marketing |
| Remainder of title | Strategy and theory |
| Statement of responsibility, etc | Sak Onkvisit |
| 245 ## - Título | |
| Statement of responsibility, etc | John J. Shaw |
| 250 ## - Edición | |
| Número de Edición | 5 |
| 260 ## - EDITOR - PUBLICACIÓN, DISTRIBUCIÓN, ETC. (PIE DE IMPRENTA) | |
| Lugar de publicación, distribución, etc. | New York |
| Nombre del editor, distribuidor, etc. | Routledge |
| Fecha de publicación | 2009 |
| 300 ## - DESCRIPCIÓN FÍSICA | |
| Páginas o Volumenes | XXVI, 710 P. / 25 cm. |
| 505 ## - NOTA DE CONTENIDO | |
| Contenido / Ìndice | Overview of world business - World market environment - Planning for international marketing - International marketing decisions - Financial decisions |
| 541 ## - NOTA DE FUENTE INMEDIATA DE ADQUISICIÓN | |
| Fuente de adquisición | Corporación Uniandina de Altos Estudios |
| Dirección | Calle 75 Sur # 34 - 120 |
| Método de adquisición | Donación |
| Fecha de adquisición | 09 de marzo de 2009 |
| Propietario | Administración de Empresas |
| Precio de compra | 119000 |
| Extent | 1 |
| Tipo de unidad | Books |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | COMERCIO EXTERIOR |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | DISTRIBUCION DE PRODUCTOS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | EXPORT MARKETING - MANAGEMENT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | GERENCIA DE MERCADOS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MERCADO DE EXPORTACION |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MERCADO INTERNACIONAL |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | PROMOCION DE VENTAS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | EXPORT MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Libros |
| Source of classification or shelving scheme | |
| Price effective from | Permanent location | Date last seen | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Barcode | Damaged status | Lost status | Withdrawn status | Current location | Full call number | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2015-04-28 | Biblioteca Central | 2018-07-03 | 2015-04-28 | Libros | 07646 | Disponible | Biblioteca Central | 658. 8 / O 5892 | 1 |
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BIBLIOTECA
2015-2019